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Our Philosophy

Our story begins with donating one percent of your purchase to 1% for the Planet; one way for us to give back directly to environmental partners to create a healthier planet.

On October 4, 2022, Grand-Mère joined 1% for the Planet, pledging to donate 1% of annual sales to support environmental organizations focused on the environment.

"Currently, only 3% of total philanthropy goes to the environment and, only 5% of that comes from businesses. The planet needs bigger support than this, and our growing network of business members is doing its valuable part to increase giving and support on-the-ground outcomes. We're excited to welcome Grand-Mère to our global movement," says Kate Williams, CEO of 1% for the Planet.By contributing 1% of their annual sales, thousands of 1% for the Planet members have raised over $300 million to support approved Environmental Partners around the globe. Environmental Partners are approved based on referrals, track record and environmental focus. Thousands of Environmental Partners worldwide are currently approved.

About 1% for the Planet

1% for the Planet is a global organization that exists to ensure our planet and future generations thrive. We inspire businesses and individuals to support Environmental Partners through membership and everyday actions. We make environmental giving easy and effective through partnership advising, impact storytelling and third-party certification.

Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, business members and individual members have given hundreds of millions of dollars to approved Environmental Partners to date. Today, 1% for the Planet’s global network consists of thousands of businesses, individuals and Environmental Partners working toward a better future for all.